optimistic. For nonprofits
Giving Tuesday · December 1

Will your donate page hold up on December 1?

Get a free 5-minute recorded review of your giving path on a phone, from your home page to “thank you,” with the three fixes we'd make before Giving Tuesday.

  • Delivered in 3 business days
  • No obligation
  • 20 reviews before Thanksgiving

Request my free review

We only need your donate page. You get a video, not a sales call.

1 of 20 reviews left before Thanksgiving

What we check

Seven things, on a real phone, the way a donor meets them in December.

  1. 1The two-tap test

    From your home page, can a donor reach the gift form in two taps?

  2. 2Form friction

    How many fields, whether a wallet like Apple Pay or Google Pay is offered, and how monthly giving is presented.

  3. 3Trust at the moment of giving

    A line on what the gift does, a security cue, and your real name on the payment page.

  4. 4Speed on mobile

    Load time on a cellular connection, measured with Lighthouse mobile.

  5. 5Thank-you and receipt

    Does the confirmation say what happens next, and does the receipt arrive?

  6. 6Accessibility of the form

    Labeled fields and a form that works from a keyboard or screen reader.

  7. 7Findability

    Does “donate to your organization” in Google or an AI assistant land on your real donate page?

How it works

Today

Send us your URL

That's the only thing we need. No logins, no meeting.

Within 3 business days

Watch a 5-minute video

We record the review on a phone, talking through each step of your giving path.

Before December

Make three fixes

Ranked by impact. Use them with your own team or anyone you like.

“We've built for recovery, health, and human-services nonprofits for over a decade. Most December problems are visible in October. This is how we find them.”

Aaron Young, founder

Questions

Is this a sales pitch?

No. You get a video with three fixes. If you want help making them, we'll say how in one sentence at the end. The fixes are yours either way.

What do you need from us?

Just your donate page address. We review it the way a donor would, on a phone.

What if we use Givebutter, Bloomerang, Classy or another platform?

That's fine. We review the whole path, from your home page to the thank-you page, not just the donation processor.

What happens after?

You watch the video and decide. If you'd like a hand before December, we can scope the fixes together.