Giving Path Review
AUADD
Your site was reviewed by our team
Aaron YoungPresident & CEO
Hannah YoungChief Operating Officer
Jasmine OkochaChief Projects Officer
We followed your giving path on a phone, the way a donor would, from your home page to the point of making a gift. Here’s what we saw, and the three changes that would help most.
What we’d change
Three fixes, ranked by impact
- 1Highest impact
Default to one-time
A donor moving quickly may sign up for monthly without noticing, then ask for a refund. Default to one-time, or select neither and ask.
- 2
Show the real fee amount
Placeholder text at the moment of paying reads like a glitch. Show the dollar amount, or leave the box unchecked.
- 3
Default the designation to “Where it’s needed most”
Move the stock and vehicle form to your “What Can Be Donated” page.
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Walked on an iPhone-size screen between Oct 28 and Nov 2, 2026.